Can Packaging Design That Customers Can’t Resist

 
 

The story of your product – the lightbulb moment, inspiration, triumphs and tribulations – is what makes it unique. Telling that story via the branding and packaging is an unfailing way of drawing customers in. Cunning can packaging design communicates your product’s points of difference, which in turn drives purchasing decisions and generates consumer loyalty.

Capitalise on every touchpoint with holistic, strategic packaging design, ensuring no opportunity to connect with potential customers is missed. Graphic Design Australia has the expertise to develop your product’s narrative and integrate it into the packaging design, look after the logistics and create and execute a marketing plan. All with the end goal of captivating customers and then keeping them loyal to your brand.

 

 

can Packaging Design - can Marketing


1. DEFINING THE MARKET.
Identify the marketplace to reach and the best way to connect

Rigorous analysis of trends and competitors is a great place to start, a can marketing strategy ascertains your target market and capitalises on great opportunities to make contact.

 

can Packaging Design - can Branding Design


2. DESIGNING THE BRAND. 
Develop unique and effective can product branding design

Build a brand with an unmistakeable identity and lasting appeal. After your unique narrative is developed, it will be skilfully integrated into every element of your can product branding design.

 

can Packaging Design - can Label Design


3. CREATING LABELS + PACKAGING.
Attract consumers with standout can label design

Make sure your product gets noticed among its many rivals on the shelf with attractive can label design that hits the spot with your target consumer. There’s no room for blending into the background!

 
can Packaging Design - can Packaging Designer

can PACKAGING 
DESIGN THAT’S BIG ON IMPACT


A product needs to make a great first impression with the consumer. With so much competition on the shelves, there’s no room for getting it even slightly askew. Effective can packaging design has the wow factor to catch a customer’s eye and the quality of detail to make them examine then buy the product. Flawless storytelling, consistent branding and high-performance packaging is where Graphic Design Australia excels, with the icing on the cake being a skilled marketing strategy to position the product on the shelves, right in the target consumer’s eyeline.

As part of the process, we conduct an in-depth analysis of the product category and your competitors. This gives us the opportunity to create packaging that focuses on the product’s points of difference. Eclipsing your shelf rivals equals more sales. Carefully thought-out packaging design therefore impacts your bottom line and the overall success of your brand.

 

 

A GENUINE COLLABORATION 
WITH GRAPHIC DESIGN AUSTRALIA


2,000+ Brands Created // 2,800+ Businesses Supported

At Graphic Design Australia we believe personal collaboration elicits the best results. Unlike other branding and design agencies, we invite you to visit our studio and meet our friendly team. You may even wish to sit alongside them as they bring your vision alive. In our experience, a close working partnership leads to the best outcome for our clients. 

We have over 20 years’ experience of collaborating with clients across a variety of industries. Whether your can packaging design project is a small range destined for farmer’s markets, or multiple product lines to be rolled out across numerous retail channels, we have the skills to create packaging design that breathes life into your product and drives consumers to you.  

can Packaging Design - can Packaging Designer
 

2000+
Brands
Created

can Packaging Design - can Packaging Designer

 

600+
Websites
Built

can Packaging Design - can Packaging Designer

 

2800+
Businesses
Supported

can Packaging Design - can Packaging Designer

 

And
Still
Counting

can Packaging Design - can Packaging Designer

 

 

 

can Packaging Design Inspiration

 

 

 
 

TAKE THE FIRST STEP TO GREAT can GRAPHIC DESIGN


There’s no time like the present! Why prevaricate and risk a rival getting there first? Come in and chat to our team about your vision, and soon your fantastic new brand will be taking shape. Beat the competition in the can graphic design sector and pave your path to success. Your product will have the right foundation with the experts at Graphic Design Australia on the case. Get started with a free consultation.

 
 

WE HIT ALL OF OUR GOALS, CREATING AN EYE CATCHING LOOK AND BRANDING THAT INSTANTLY TELLS A POSITIVE STORY
 

"When we started our business making an artisan sauerkraut, we knew branding our product properly would be a key factor in our success. Our goal was to create a unique, modern, country fair look that hinted at the hand-made nature of our product while also conveying quality and the uplifting health benefits of adding kraut to your diet. Working with Racheal we hit all of our goals, creating an eye-catching look and branding that instantly tells a positive story about our product. The fact that we get so many compliments about the appearance of our product before anyone even tastes what is inside the jar is very much down to her contribution. Thanks heaps!"
Warm regards, Pamela & Shawn. Granny Frankfurter's Fine Foods