Trends and consumer preferences change, it’s crucial to stay ahead of the curve. Keep a brand fresh and the designs relevant with a Cairns packaging designer.

CALL TO GET STARTED

To a business owner or entrepreneur, a new product is everything. Weeks, months, even years of research and development, of asking friends’ opinions and interrupting family events with random polls have led to this stage. It’s time to unleash the product on the world. Great design is what will tell its story, reflecting all the passion, commitment and hard work that went into it.

Capture the target market, attract new customers and generate brand loyalty with the help of an expert Cairns packaging designer. Strategic, seamless design, together with a comprehensive marketing plan, will maximise every touch point and see the product fly off the shelves.

Cairns PRODUCT BRANDING

All the research, product development, quizzing friends and polling family have lead to this. Every product has its own story, encompassing the hard work, commitment and passion of its creators. Great design is the link that brings this story to new customers, generating brand loyalty and ultimately driving purchasing decisions.

Cairns PACKAGING DESIGN

Packaging design trends change, so does consumers' behaviour and preferences. It's fundamental to success to stay on top of the market, the competition and what sourounds you on the shelf or google shopping search. Our Cairns packaging designers eat breath and sleep trends.

Cairns PRODUCT MARKETING

Make the most of every touch point with design that’s strategic and seamless – from integrating with your brand and its story to taking care of logistics and executing a marketing plan. Capture the target market, attract new customers and generate brand loyalty with the help of an expert Cairns packaging designer.

FOUR GOLDEN RULES TO ENSURE EACH PRODUCT IS A WINNER

Cairns Product Branding Agency

do research

be divergent

be targeted

create fans

Graphic Design Australia - Cairns Packaging Designers

BRANDING DESIGN WITH SHELF IMPACT THAT SPEAKS DIRECTLY TO THE CONSUMER

Invest in brand design for the best chance of success. Begin by answering some key questions: how is the product unique? What matters most to the business? Use the discoveries to drive the brand forward with help from a Cairns packaging designer.

Marketing strategy changes as a business grows, and branding needs to grow in unison. Perhaps the product range has expanded, perhaps customers’ tastes have altered? To business owners unsure of what’s missing or what’s needed, Graphic Design Australia is here to give an objective opinion and work out a customised strategy. Trust us: we’re obsessed. We live and breathe brand design.

WHEN TO REBRAND AND WHEN TO REFRESH: HELPING YOU DECIDE

As with fashion, hairstyles and food, branding design is subject to changing tastes. A logo that looked the business when it was first designed may now have lost its sparkle. But sometimes a modern refresh, which maintains elements of the original, is all that’s needed. There’s no need to start from scratch.

How to decide whether to rebrand or redesign? Look at market trends, see what the competition is doing and consult a Cairns packaging designer for expert insight. Assessing your needs together, we’ll provide a customised solution that chimes with your brand goals.

Graphic Design Australia - Cairns Packaging Designer

3164+ Brands supported

See some of our work FROM OUR Cairns Packaging Designers

FOOD PACKAGING

BEVERAGE PACKAGING

ANIMAL + PET PACKAGING

MEAT PACKAGING

BEAUTY PACKAGING

PLANT BASED PACKAGING

PRODUCT PACKAGING

SWEETS PACKAGING

CALL TO GET STARTED

2461+
Brands
Created

Cairns Packaging Design Agency Company

625+
Websites
Built

Cairns Product Branding Agency

3164+
Businesses
supported

Cairns Packaging Design Agency

and
still
counting

Cairns Product Marketing Agency

REBRAND, REDESIGN OR REFRESH? THE OPTIONS CONSIDERED

Branding needs to move with the times and chime with changing tastes. A logo that was up to the minute when first designed may look slightly jaded a decade or two later. But that doesn’t always mean a whole new look is needed. Sometimes, a modernising lift can work wonders. Retaining elements of the original also holds onto loyal customers who might otherwise feel alienated. Unsure whether to rebrand or redesign? Take a look at what the competition is doing, assess market trends, and gain expert insight from an experienced Cairns packaging designer. After a collaborative assessment of your evolving brand goals, we’ll come up with a bespoke solution to your needs.

Before and after projects

YOU HAVE NAILED IT! I COULD NOT BE HAPPIER

“Thank you so much for going to the effort to provide the altered logos before the weekend, I am so happy with the service you have provided so far... You should be very proud!! I must say, having never done anything like this before I was expecting this to be a long and difficult process and had prepared myself for the possibility of ending up with something that was not exactly what I was looking for. Boy was I wrong! With very limited information that I have provided to you, you have nailed it! I could not be happier and the feedback I have received from my friends has been so positive. It's perfect. Thanks again to the Cairns packaging design team for your time. It's greatly appreciated!” - Cornelia Van der Zon, Freestyle Beauty Co

Trends and consumer preferences change, it’s crucial to stay ahead of the curve. Keep a brand fresh and the designs relevant with a Cairns packaging designer.

Cairns PRODUCT BRANDING

Cairns PACKAGING DESIGN

Cairns PRODUCT MARKETING

FOUR GOLDEN RULES TO ENSURE EACH PRODUCT IS A WINNER

do research

be divergent

be targeted

create fans

BRANDING DESIGN WITH SHELF IMPACT THAT SPEAKS DIRECTLY TO THE CONSUMER

WHEN TO REBRAND AND WHEN TO REFRESH: HELPING YOU DECIDE